Review of Robin Sharma's The Greatness Guide and Larry Winget's People Are Idiots and I Can Prove It!
I recently listened to two books by a couple of very successful and well-known professional motivational personalities. Robin Sharma's, The Greatness Guide was produced in 2006 and Larry Winget's, People Are Idiots And I Can Prove It was made in 2010. Their material has not aged badly.
They both previously had 'big hits' with Sharma's, The Monk Who Sold His Ferrari and Winget's, You're Broke Because You Want To Be. For their latest stuff, visit www.robinsharma.com and www.larrywinget.com.
Sharma and Winget could not be more different in how they present themselves.
Robin Sharma offers a pleasant, professional demeanor and Larry Winget comes across as 'in-your-face' and blunt.
Aside from their obvious differences, both have immense marketing savvy. It would be a useful exercise to compare and contrast their use of marketing techniques for achieving their level of success at the top of a brutally competitive field. For instance, they both validate their messages through the success of their previous products, illustrations from their successful family lives, and stories from their business careers.
In terms of content, both of their books incorporate hundreds of useful suggestions for self-improvement.
Of course, there is nothing new about being told to wake up early, work hard, exercise, give yourself to life with intensity, have fun, stop managing time and money foolishly, and so on.
But the message does not need to be new, if it is still important and useful, and packaged in compelling ways.